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The Mind of a Mnemonist is a rare phenomenon―a scientific study that transcends its data and, in the manner of the best fictional literature, fashions a portrait of an unforgettable human being.

• Sales Rank: #3526449 in Books
• Published on: 1968
• Ingredients: Example Ingredients
• Original language: English
• Number of items: 1
• Binding: Hardcover

Review
A distinguished Soviet psychologist's study…[of a] young man who was discovered to have a literally limitless memory and eventually became a professional mnemonist. Experiments and interviews over the years showed that his memory was based on synesthesia (turning sounds into vivid visual imagery), that he could forget anything only by an act of will, that he solved problems in a peculiar crablike fashion that worked, and that he was handicapped intellectually because he could not make discriminations, and because every abstraction and idea immediately dissolved into an image for him. It is all fascinating and delightful. (New Yorker)

Luria's essay is a model of lucid presentation and is an altogether convincing description of a man whose whole personality and fate was conditioned by an intellectual idiosyncrasy. (Times Literary Supplement)

[A] compassionate and vivid portrait. (Los Angeles Times Book Review)

A welcome re-issue of an English translation of Alexander Luria's famous case-history of hypermnestic man. The study remains the classic paradigm of what Luria called 'romantic science,' a genre characterized by individual portraiture based on an assessment of operative psychological processes. The opening section analyses in some detail the subject's extraordinary capacity for recall and demonstrates the association between the persistence of iconic memory and a highly developed synaesthesia. The remainder of the book deals with the subject's construction of the world, his mental strengths and weaknesses, his control of behaviour and his personality. The result is a contribution to literature as well as to science. (Psychological Medicine)

Language Notes
Text: English, Russian (translation)

About the Author
A. R. Luria was Professor of Psychology at Lomonosov Moscow State University.

Jerome Bruner is University Professor at New York University.

Most helpful customer reviews

1 of 1 people found the following review helpful.
If you are interested in learning about human consciousness, this book will help you understand the beauty of the human mind.
By Philip Henderson
This is an important little book. I knew about this book for decades but was inspired to read it after reading Dr. Oliver Sacks book, On the Move. Dr. Sacks spoke glowingly about Mnemonist so much so that I realized it was time for me to enjoy this book. Enjoy it I did. Dr. Luria was a genius who teased out the processes of this unusual patient. If you are interested in learning about human consciousness, this book will help you understand the beauty of the human mind.

2 of 2 people found the following review helpful.
A. R. Luria's Case Histories
By Carol A Ranney
If it were not for Dr. Oliver Sacks of Awakenings fame, we would not know about Luria. Fortunately Sacks came across this free thinker when it comes to psychiatric case histories, and followed Luria's lead in providing much more than clinical facts on his subject. When you are through, you will know the patient as a person, with all his gifts and struggles.

2 of 2 people found the following review helpful.
Detailed Account of a Marvelous Mind.
By Shane
I read this account of a professional mnemonist, written by Dr. Luria, after reading "The Man with a Shattered World", also by Dr. Luria. "The Mind of the Mnemonist" is a fantastic account of a man who could remember everything and even had trouble trying to forget things. This book makes the reader aware of the potential of cognitive functionality, and even the possibility of improving your own memory. This book, paired with "The Man with a Shattered World, should be required reading for all.

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• Sales Rank: #1575581 in eBooks
• Published on: 2013-08-02
• Released on: 2013-08-02
• Format: Kindle eBook

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2 of 2 people found the following review helpful.
Riveting throughout the entire book!
By Leslie Martin
The book Broken Dreams & Second Chances is a mixture of telling the tales of four people's lives - you get engrossed in the characters from their "coming of age" moments when they are growing up, and experiencing the successes and failures of life. The author does an excellent job telling you just enough about their family so you feel like you personally know them. By the time you get to chapter 11 and the trip to Antigua you are cheering for them and hoping things work out. Now that I am finished the book - I am anxious and hopeful that the author will be writing a sequel so I can hear more about Kate, Janet, Rick and Shane and how their lives are now.

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2 of 2 people found the following review helpful.
I recommend it.
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Broken Dreams & Second Chances was a surprisingly good read. I say surprisingly not because I didn't expect it to be good, but because it is not typical of the kind of book I would normally read. The book follows the stories of a number of characters from their time as teens up until their forties. There were times when I found myself getting frustrated with the actions of some characters and almost yelling at the page over the choices they made. Clearly I was becoming invested in the characters. There were even of few moments when you might actually shed a tear. Each character is quite different and deals with their issues in a different way. There will definitely be one or two that you will be able to relate to.
If you like stories about real life type characters, then I highly recommend that you read Broken Dreams & Second Chances.

2 of 2 people found the following review helpful.
Dream realized in first novel
By Shaun
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• Sales Rank: #3806204 in Books
• Published on: 2013
• Binding: Paperback
• 196 pages

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Excellent.
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• Sales Rank: #5416367 in Books
• Brand: Brand: Hodder Education Publishers
• Published on: 2010-10-24
• Original language: English
• Number of items: 1
• Dimensions: 7.40" h x .60" w x 9.60" l, 1.70 pounds
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• 360 pages

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This fully revised third edition includes an entirely new chapter devoted to online presentations. This Workbook also includes updated material on interactive training and questioning, as well as extensive coverage of electronic presentations. Packed with tips, ideas, and examples, this book consists of proven step-by-step approaches to planning and delivering effective technical presentations. Includes information on how to: gear presentations to engineering meetings, briefings, conferences, and training sessions; zero in on a presentation's topic and purpose; analyze the audience; arrange the room to boost effectiveness; and know your support media options. The Workbook's easy-to-follow worksheets, exercises, and checklists present the fundamental skills and advanced techniques that will help make every presentation successful. Best of all, the Workbook format allows the reader to work through each chapter or to jump directly to a specific skill.

• Sales Rank: #789460 in Books
• Published on: 2010-07-01
• Original language: English
• Number of items: 1
• Dimensions: 11.02" h x .66" w x 8.50" l, 1.35 pounds
• Binding: Paperback
• 316 pages

Most helpful customer reviews

0 of 0 people found the following review helpful.
Teachnical Presentation Workbook
By Margaret Rosa King
Excellent. Amazon, I will not sell this book. I have more than one copy of this book and no one will get this book!!!

1 of 3 people found the following review helpful.
perfect
By luvmuffen
Using this book for a class at UNT and it was cheaper than through the campus book store. It shipped out fast and came in perfect condition. So far the book is easy to read.

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[C478.Ebook] Ebook Download Performance Dashboards: Measuring, Monitoring, and Managing Your Business, by Wayne W. Eckerson

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Tips, techniques, and trends on harnessing dashboard technology to optimize business performance

In Performance Dashboards, Second Edition, author Wayne Eckerson explains what dashboards are, where they can be used, and why they are important to measuring and managing performance. As Director of Research for The Data Warehousing Institute, a worldwide association of business intelligence professionals, Eckerson interviewed dozens of organizations that have built various types of performance dashboards in different industries and lines of business. Their practical insights explore how you can effectively turbo-charge performance–management initiatives with dashboard technology.

• Includes all-new case studies, industry research, news chapters on "Architecting Performance Dashboards" and "Launching and Managing the Project" and updated information on designing KPIs, designing dashboard displays, integrating dashboards, and types of dashboards.
• Provides a solid foundation for understanding performance dashboards, business intelligence, and performance management
• Addresses the next generation of performance dashboards, such as Mashboards and Visual Discovery tools, and including new techniques for designing dashboards and developing key performance indicators
• Offers guidance on how to incorporate predictive analytics, what-if modeling, collaboration, and advanced visualization techniques

This updated book, which is 75% rewritten, provides a foundation for understanding performance dashboards, business intelligence, and performance management to optimize performance and accelerate results.

• Sales Rank: #166253 in Books
• Brand: Eckerson, Wayne W.
• Published on: 2010-11-09
• Original language: English
• Number of items: 1
• Dimensions: 9.30" h x 1.12" w x 6.35" l, 1.17 pounds
• Binding: Hardcover
• 336 pages

From the Inside Flap
Performance dashboards have become the preferred way for busy executives, managers, and staff to monitor key business metrics at a glance and move swiftly through layers of actionable information to get the insight they need to solve problems quickly, efficiently, and effectively.

Written by Wayne Eckerson, a recognized expert and consultant in the field of business intelligence, —Performance Dashboards, Second Edition shows how performance dashboards focus business people on the right things to do and arm them with relevant information to do things right. Eckerson's tips, techniques, and practical insights provide a strategic road map to help organizations turbocharge performance management initiatives with dashboard technology to optimize performance and accelerate results.

Extensively rewritten and modified to reflect changes and advances in the field, the Second Edition now includes:

• All-new case studies that illustrate how to deliver operational, tactical, and strategic performance dashboards

• A chapter on architectural issues and options for creating scalable, high-performance performance dashboards

• Explanation of the MAD framework (monitor, analyze, and drill to detail) for developing performance dashboards and the Double MAD framework (model, analytics, and deliberation) that defines next-generation capabilities

• Expanded section on the best practices for managing performance dashboard projects

• New architectural techniques for integrating performance dashboards and cascading performance metrics across tiers of dashboards

• Detailed characteristics of operational, tactical, and strategic dashboards, including prominent subtypes in each category

• A description of dashboard functionality by type of dashboard, including navigational and analytical techniques to enhance usability and effectiveness

• New guidelines for designing effective dashboard displays, including an overview of visualization techniques and how and when they should be used

• New insights into key performance indicators (KPIs) and performance targets, as well as practical tips for brainstorming, designing, and maintaining dashboard metrics

• In-depth examination of the role of performance dashboards in the BI Maturity Model

Written for IT managers but accessible to business executives, this book will serve as a testimonial to the power of performance dashboards to improve organizational effectiveness as well as a comprehensive source of best practices required to successfully implement dashboards and scorecards. Every executive and manager should have a copy of this bestseller on their bookshelf.

From the Back Cover
Praise for Performance Dashboards, Second Edition

"Wayne Eckerson's book is the preeminent resource on performance dashboards. I am thrilled that Wayne has shared his vast experience in performance management and dashboards with the marketplace. He has crafted a comprehensive resource that merges leading-edge, real-world practice with strong foundations—making his book a must-read for anyone interested in performance dashboards."
—Dr. Barbara Wixom, Associate Professor, McIntire School of Commerce, University of Virginia

"Wayne Eckerson is the rare breed of author who manages to translate complex topics into simple business concepts. The latest edition of Performance Dashboards covers fresh trends and uses cases in the BI world, illustrating the escalating urgency of information deployment. Indeed, Wayne's book is like the topic it describes: comprehensive and infinitely useful."
—Jill Dych�, founder, Baseline Consulting; coauthor of Customer Data Integration: Reaching a Single Version of the Truth

"Over the past decade, dashboards have had surprising staying power—and have become a common paradigm for Business Intelligence applications. Wayne's first edition of Performance Dashboards provided valuable clarity and a needed context for delivering dashboard-based business intelligence solutions. The Second Edition raises the bar still higher—with new content and many excellent case studies—making it required reading for both business users and IT as a means of developing a common understanding and vocabulary for Business Intelligence."
—Howard Dresner, author of Profiles in Performance: Business Intelligence Journeys and the Roadmap for Change and The Performance Management Revolution: Business Results Through Insight and Action

"Wayne Eckerson is the internationally renowned expert for performance dashboards—increasingly a key element in modern Business Intelligence systems. This book not only provides a comprehensive and well-structured overview of the concepts behind dashboards but also a lot of practical advice on how to succeed in their implementation. A must-read for everyone that is looking into this topic—both from a technical or a business perspective."
—Dr. Carsten Bange, founder and CEO, Business Application Research Center

About the Author
Wayne Eckerson is an industry thought leader and consultant who has covered business intelligence (BI) since 1995. Eckerson has conducted numerous in-depth research studies on BI and is a noted speaker and blogger. He is the author of a popular BI Maturity Model and chair of TDWI's BI Executive Summit, which educates business and technical executives about best practices and emerging trends in BI and performance management. He is currently director of TDWI Research and can be reached at weckerson@gmail.com.

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4 of 4 people found the following review helpful.
Fantastic!
By Shefali Dua
Stellar job! The book gave me the direction I was looking for on performance management for my client. The book addressed my �aewhen rubber meets the road� questions head on. I highly recommend this book for strategists who are introducing a performance strategy to their organizations for the first time. The book provided insights on how to develop an effective vision, engage middle management and cautions against what can backfire.

Definition: Business performance management (BPM) is a series of management disciplines, processes, and tools that enable organizations to optimize the way they execute business strategy. Performance dashboards play a pivotal role in BPM initiatives since they provide a window into business performance and a visual way to chart progress against goals.

A panoply of benefits for BPM:
1. Communicate strategy
2. Refine strategy
3. Increase visibility, coordination and motivation
4. Consistent view of the business
5. Reduce costs and redundancy
6. Empower users
7. Deliver actionable information

Mixing Elements. Dashboard architects need to consider how to mix the various Web technologies just described to deliver an attractive, interactive, and high-performance user interface.

Key BPM Architecture Considerations
1. Data Access
2. Data Transformation
3. Data Management
4. Infrastructure Architecture
5. Charting
6. Analytics
7. Development
8. Security and Administration
9. Design Environment: Power Users & IT
10. Dashboard Functionality
11. Deployment Options

Eight cardinal sins which can turn a performance dashboard into a performance quagmire:
1. Display too many metrics.
2. Fail to get user buy-in.
3. Don't assign accountability.
4. Create metrics that are too abstract.
5. Create metrics that undermine each other.
6. Use metrics to punish, not empower.
7. Attach compensation to metrics too soon.
8. Fixate on measures not management.

Thumbs Up for the author- Wayne Eckerson!

1 of 1 people found the following review helpful.
Dashboard 3M's
By qcridder
This book is not an easy read, but definitely rich in ideas, advice, practical models, and examples. The unique provision is Eckerson's three dashboards (i.e. operational, tactical, and strategic), which I contend provide organizations a realistic approach to the three M's (i.e., Measuring, Monitoring, and Managing).

Eckerson's book provides assurance that it is more than academic, theoretical. That is, the author offers three case studies, one for each type of dashboard, thus providing a level of credible face validly to the models. Additionally, the author is cognizant of the trials and tribulations for organizations in adopting performance dashboards. As such, he identifies key pitfalls and offers strategies to ensure adoption and the management of dashboard.

Without question, Eckerson makes it clear that successful dashboards respond to organizational change. Leadership, as the driver at all levels of development and implementation, must be matched by resources. While selecting the right indicators (metrics, measures) is critical, organizations need a graphical interface that can accurately and concisely convey the findings. I highly recommend this book.

1 of 1 people found the following review helpful.
Excellent resource
By Richard A. Ogden
I have read from several sources on performance dashboards. This is an excellent book on the subject and one of the better references.

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[W799.Ebook] PDF Ebook Professional Selling: A Trust-Based Approach, by Thomas N. Ingram, Raymond W. LaForge, Ramon A. Avila, Charles H. Schwepker, Michael R. Wi

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• Sales Rank: #4623606 in Books
• Published on: 2003-04-24
• Original language: English
• Number of items: 1
• Dimensions: 10.50" h x 8.50" w x .75" l,
• Binding: Paperback
• 325 pages

About the Author
Thomas N. Ingram (Ph.D., Georgia State University) is professor of marketing and FirstBank Professor of Business Administrations at Colorado State University. Before commencing his academic career, he worked in sales, product management, and sales management with Exxon and Mobil. Tom is a recipient of the Marketing Educator of the Year award given by Sales and Marketing Executives International (SMEI). He was honored as the first recipient of the Mu Kappa Tau National Marketing Honor Society recognition award for Outstanding Scholarly Contributions to the Sales Discipline. The University Sales Center Alliance has designated Professor Ingram as a Distinguished Sales Educator for his long-term contributions to sales education. Tom has served as the editor of the Journal of Personal Selling & Sales Management, chair of the SMEI Accreditation Institute, and as a member of the Board of Directors of SMEI. He is the former editor of the JOURNAL OF MARKETING THEORY & PRACTICE. Tom's primary research is in personal selling and sales management. His work has appeared in the JOURNAL OF MARKETING, JOURNAL OF MARKETING RESEARCH, JOURNAL OF PERSONAL SELLING & SALES MANAGEMENT, and the JOURNAL OF THE ACADEMY OF MARKETING SCIENCE, among others. He is the coauthor of one of the ''Ten Most Influential Articles of the 20th Century'' as designated by the Sales and Sales Management Special Interest Group of the American Marketing Association.

Raymond W. (Buddy) LaForge is the Brown-Forman Professor of Marketing at the University of Louisville. He is the founding Executive Editor of the Marketing Education Review; has co-authored Marketing: Principles & Perspectives (5e), Sales Management: Analysis and Decision Making (7e), Professional Selling: A Trust-Based Approach (5e), The Professional Selling Skills Workbook, Strategic Sales Leadership: and BREAKthrough Thinking for BREAKthrough Results. His research is published in many journals including the Journal of Marketing, Journal of Marketing Research, Decision Sciences, and Journal of the Academy of Marketing Science. Buddy has served on the board of many organizations, including as Vice President/Marketing for the Academy of Business Education; Vice President of Marketing, Teaching, and Conferences for the American Marketing Association Academic Council; and as Chair and Vice Chair for Awards and Recognition for the American Marketing Association Sales Interest Group. Buddy received the Outstanding Sales Scholar Award from Mu Kappa Tau at the National Conference in Sales Management and a Special Recognition Award from the American Marketing Association Sales Interest Group in 2005. He was selected as one of the Top Thirteen Faculty Favorites at the University of Louisville and received a Distinguished Scholar Award from the Research Symposium on Marketing and Entrepreneurship in 2006; the Distinguished Sales Educator Award from the University Sales Center Alliance and the Undergraduate Teaching Award from the College of Business in 2007; and the Outstanding Faculty Award from Beta Alpha Psi and a Faculty Favorite Award from the REACH Ambassadors in 2008. The Sales Program at the University of Louisville has been selected as a Top University Sales Education Program by the University Sales Education Foundation from 2007-2009.

Ramon A. Avila (Ph.D., Virginia Tech University) is the George and Frances Ball Distinguished Professor of Marketing at Ball State University. Before coming to Ball State, he worked in sales with the Burroughs Corporation. He has held two visiting professorships at the University of Hawaii and another at the Kelley School of Business at Indiana University. Dr. Avila was awarded the 2009 University Sales Center Alliance Distinguished Sales Educator. In 2003, Avila earned Ball State's Outstanding Faculty Award. In April 2002, he received a Leavey Award. This award was given for innovation in the classroom with his advanced selling class. Avila was presented the 1999 Mu Kappa Tau's Outstanding Contributor to the Sales Profession. He is only the third recipient of this award. He has also received the University's Outstanding Service award, the University's Outstanding Junior Faculty award, the College of Business Professor of the Year, and the Dean's Teaching award every year since its inception in 1987. Avila also sits on five editorial review boards. His primary research is in personal selling and sales management. His work has appeared in the JOURNAL OF MARKETING RESEARCH, JOURNAL OF PERSONAL SELLING & SALES MANAGEMENT, THE JOURNAL OF MANAGEMENT, INDUSTRIAL MARKETING MANAGEMENT, THE MARKETING MANAGEMENT JOURNAL, and the JOURNAL OF MARKETING THEORY & PRACTICE, among others. He is the coauthor of THE PROFESSIONAL SELLING SKILLS WORKBOOK and SALES MANAGEMENT: ANALYSIS AND DECISION MAKING.

Charles H. Schwepker, Jr. (Ph.D., University of Memphis), is the Mike and Patti Davidson Distinguished Marketing Professor at the University of Central Missouri. He has experience in wholesale and retail sales. His primary research interests are in sales management, personal selling, and marketing ethics. Dr. Schwepker's articles have been published in the JOURNAL OF THE ACADEMY OF MARKETING SCIENCE, JOURNAL OF BUSINESS RESEARCH, JOURNAL OF PUBLIC POLICY AND MARKETING, JOURNAL OF PERSONAL SELLING & SALES MANAGEMENT, JOURNAL OF SERVICE RESEARCH, and JOURNAL OF BUSINESS ETHICS, among other journals; various national and regional proceedings; and books, including MARKETING COMMUNICATIONS CLASSICS and ENVIRONMENTAL MARKETING. He has received several honors for both teaching and advising, including the Hormel Teaching Excellence award and the Alumni Foundation Harmon College of Business Administration Distinguished Professor Award. Dr. Schwepker received the James Comer Award for best contribution to selling and sales management theory awarded by the JOURNAL OF PERSONAL SELLING & SALES MANAGEMENT and two "Outstanding Paper" awards at the National Conference in Sales Management, among others. He is on the editorial review boards of the JOURNAL OF PERSONAL SELLING & SALES MANAGEMENT, JOURNAL OF MARKETING THEORY & PRACTICE, JOURNAL OF BUSINESS & INDUSTRIAL MARKETING, JOURNAL OF RELATIONSHIP MARKETING, JOURNAL OF SELLING AND MAJOR ACCOUNT MANAGEMENT, and SOUTHERN BUSINESS REVIEW, and has four times won awards for outstanding reviewer. Dr. Schwepker is a coauthor of SALES MANAGEMENT: ANALYSIS AND DECISION MAKING.

Michael R. Williams (Ph.D., Oklahoma State University) is professor of marketing and director of the Academy of Customer Excellence and Sales at Oklahoma City University. Prior to his academic career, Williams established a successful 30-plus year career in industrial sales, market research, and sales management and continues to consult and work with a wide range of business organizations. He has coauthored THE PROFESSIONAL SELLING SKILLS WORKBOOK, SALES MANAGEMENT: ANALYSIS AND DECISION MAKING, and a variety of executive monographs and white-papers on sales performance topics. Williams's research has been published in many different national and international journals, including the JOURNAL OF PERSONAL SELLING & SALES MANAGEMENT, INTERNATIONAL JOURNAL OF PURCHASING AND MATERIALS MANAGEMENT, JOURNAL OF BUSINESS AND INDUSTRIAL MARKETING, QUALITY MANAGEMENT JOURNAL, and JOURNAL OF BUSINESS-TO-BUSINESS MARKETING. His work has also received numerous honors, including Outstanding Article for the Year in Journal of Business and Industrial Marketing, the AACSB's Leadership in Innovative Business Education Award, and the Marketing Science Institute's Alden G. Clayton Competition. In 2004, Williams was honored with the Mu Kappa Tau Marketing Society recognition award for Outstanding Scholarly Contributor to the Sales Discipline. He has also been honoured with numerous university, college, and corporate teaching and research awards, including Old Republic Research Scholar, the presentation of a seminar at Oxford's Braesnose College, Who's Who in American Education, and Who's Who in America. Williams has and continues to serve in leadership roles as an advisor and board member for sales and sales management associations and organizations, including the University Sales Center Alliance, National Conference in Sales and Sales Management, and Vector Marketing.

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Professional Selling: A Trust-Based Approach, by Thomas N. Ingram, Raymond W. LaForge, Ramon A. Avila, Charles H. Schwepker, Michael R. Wi PDF